Washington, DC (CNN)A team of Democratic operatives is launching an initiative to bolster progressive campaigns ahead of the 2022 midterm elections.
Blue State Campaigns, an offshoot of Blue State — the digital consulting and communications firm founded by Joe Rospars, who worked as a strategist for Elizabeth Warren and Barack Obama — seeks to redefine traditional campaign techniques by providing general consulting, strategic communications and fundraising operatives all on one team, the group first told CNN.
With a goal of prioritizing digital storytelling and integrating digital techniques across all facets of a campaign, Blue State Campaigns will serve as a strategy hub for progressive campaigns, the group says.
“The entire agenda of the Democratic Party is on the line in 2022. There’s a 50-50 Senate, the House is close, there are key races up and down the ballot in states, and we want to make sure that great candidates have the team that they need to build the best kind of modern campaign organization that gets the most votes and the most activism and volunteerism and grassroots donation energy that they can find,” Rospars told CNN.
The initiative will be led by Tessa Simonds, who most recently served as a senior adviser for digital organizing on the Biden-Harris campaign after running grassroots mobilization for the Warren campaign, and Ben Page-Gil, a grassroots fundraiser who served as director of donor mobilization for Warren’s presidential bid.
The team will also include Christopher Huntley, Camonghne Felix, Rachel Kopilow, Matt Compton and Lauren Tsuboyama.
According to Felix and Simonds, traditional campaigning is outdated.
“Too many campaigns begin with the same structure that they had 30 years ago. Too many campaigns are having the same tired conversation about how to integrate digi
Go To The SourceRead More